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Post by tonnyww on Jan 21, 2024 10:28:48 GMT
attention to shipping 41% of consumers in the U.S. planned to shop for Valentine’s gifts online. for your customers. In all marketing materials, clearly indicate when is the last day to order before the occasion. Help out the late-time shoppers There are always people who remember about gifts right in the morning of the occasion. Remind those customers about gift cards with an automated campaign or abandoned cart email. SACKit sent this email with the subject line “Did you forget?” the day before Valentine’s Day to target last-minute shoppers: A reminder email from SACKit Source: Milled Be inclusive Inclusive marketing becomes more and more important to consumers. It makes the brand more approachable to people of different races, religious beliefs, sexual orientations, etc. And seeing a person or a couple similar to them makes it easier for customers to connect with the brand. Try something fun Valentine’s Day Phone Number List marketing can be light and joyful if your brand’s identity supports it. Memes, cheeky commercials, and jokes can make your promotion stand out. Here’s an example from Wizz Air. The company announced its one-day discount on Instagram with a video imitating. Tinder’s swipe mechanic and a little poem: screenshot of a post from Wizz Air's Instagram profile with a video imitating Tinder In conclusion Valentine’s Day is a holiday marketers should plan for and mention as soon as in their winter emails in January. Gather all relevant data about your target audience to prepare a truly relevant and effective campaign and build your Valentine’s
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